email marketing for ethical ecommerce Brands who want to do good and make bank!

The 3 Peak Method

Discover how to emotionally connect with your customers

(and sell more)

If you’ve got an ethical Ecommerce brand and you’re not seeing the open rates and sales from your email marketing efforts that you’d like, you’ve come to the right place.

While most brands still rely on heavy image emails, discount codes and flash sales -- which sadly is often motivated by panic selling, I’m here to share there is a better way to sell your ethical product and make money (that doesn’t involve killing your margins).

Hey, I’m Amy.


And I’m more than just an Ecommerce copywriter. I also own an ethical Ecomm brand of my own.


Yep, I live and breathe my work. I’m like my own cruelty-free test lab (we leave the animals out of the testing around here). I spend hours trying new methods, testing them, tweaking and testing again.


Geeking out on data is fun for me. 


And I don’t want to hoard my insider knowledge. But if you want in on my methods, you must be willing to depart from what everyone else is doing and try something new.


In just 3 short months my...

  • Emails have enjoyed an average open rate of 65%

  • Automated flows have generated sales, and

  • I have 4X’d sales from email and Facebook marketing (on a small budget)

Are you ready to break away from industry norms and grow your ethical brand with emails that get results? 

I will craft original and on-brand emails that get opened, get shared and build lifelong loyal fans. 

Just because your competitors are constantly giving away their goods, doesn’t mean you have to. And, remember, things aren’t always as they appear. Their emails might look pretty, but it doesn’t mean they’re effective or it’s the best way to grow a business.

If you’re ready for email marketing that helps you do good and make money, there are 3 simple ways you can work with me.

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Most E-commerce brands send out one welcome email with the discount code from their pop up, and one abandon cart email 8 hours after someone has ditched their cart.


This is not effective email marketing.

And with upwards of 70% cart abandonment and visitors who will never return to your site, you need those emails to hook ‘em and turn them into buyers.

This package will get you the two most valuable and profitable email flows in your business.

And if you aren’t running ads… well, you should be. Or at least have the goal to add them as part of your strategy.

Yes, creating loyal fans who make multiple purchases is the ultimate goal. But the reality is… not everyone will stay.

This means using ads to find new customers should also be part of your overall strategy.


What you get:

  • 1 x Welcome Flow (4 emails)
    Too many brands stop at one email. But sometimes new subscribers need a bit more nurturing before they commit to that first purchase.
  • 1 x Abandon Cart Flow (4 emails)
    Why stop at one? It’s been said people need 7 hits before they make a move. But I can get them to buy in four or less. 
  • 2 x FB ads (any part of the funnel)
    It’s crucial to know where your customers are in their journey when they see your ads. And your customers will respond better to custom ads that match where they are. 

Price: $2200

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Get the benefits of everything in Package #1…

Plus a winback flow for subscribers who joined your list but haven’t opened an email or made a purchase over a significant period of time.

This flow is a great way to win back those dried up contacts before they completely petrify, or let them go -- it’s okay to let people fall off your email list. You wouldn’t keep a friend around who never returns your calls… why keep email subscribers around who are taking up space and negatively affecting open rates?

This flow calls people out… step up or out!

In this package I’ll also set up these flows for you in Klaviyo. If you aren’t already using Klaviyo as your EMS I highly recommend switching… now.

Take advantage of my knowledge and experience setting these flows up so you can keep your sanity.

Choose this package if you’re ready to really invest and watch your sales go from meh to, ‘we made how many sales today?!’

What you get:

  • 1 x Welcome Flow (4 emails)
    Too many brands stop at one email. But sometimes new subscribers need a bit more nurturing before they commit to that first purchase.
  • 1 x Abandon Cart Flow (4 emails)
    Why stop at one? It’s been said people need 7 hits before they make a move. But I can get them to buy in four or less. 
  • 1 x Winback Flow (3 emails)
    People taking up space on your list are bad for open rates and sales. It’s okay to move people along and off your list… but there are always a few lurkers who are waiting to buy and just need the perfect email to wake them up.
  • Set up email flows in Klaviyo
    I’m experienced in Klaviyo and can set up these flows for you. No need to hire another person or struggle through demo videos to do it yourself. I’ll take the headache out of it for you. 
  • 2 x FB ads (any part of the funnel)
    It’s crucial to know where your customers are in their journey when they see your ads. And your customers will respond better to custom ads that match where they are. 

Price: $2900

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Booking a day with me is a good option if you need a smaller commitment before going all in on working with me, you need to keep that budget in check or you’re impatient and need to work with me sooner than later.

I reserve one day per week to work with clients in this capacity. So if you need help now, this is your best bet.

Here are some things we can work through in a day...

  • Move your email list to Klaviyo if you aren’t already using it (it’s the best EMS for E-commerce)
  • Write a short email series
  • Organize, segment and tag your email list
  • Audience research to ensure your FB ads are getting in front of the right people
  • Set up a FB audience test campaign
  • Create a campaign around your best selling products
  • Plan out 1 or 2 promotional campaigns (yes, sometimes they’re necessary but only when properly planned)

6 Hours $950

​See something you like? Great!

But first, let’s have a quick call to make sure we’re a good match… and then it’s cha-ching, cha-ching all the way to your Shopify bank!

Working with Amy is like working with a trained assassin.

She's cunning, clever, curious and executes with swiftness and lethal precision. She's the Black Widow of conversion copywriting.

Rob Howard  //  Cult Collective

Through Amy’s process, she was able to bring my website to life with my passion and perspective for transforming residents families into fans.

She got me to dig deep into what matters for my clients and tell my story in a way that really connects with my audience. I felt like she had my back and was truly committed to delivering gold, which she did! 

Deborah Bakti  //  Seniors' Care Consultant

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